How To Create An "Irresistible Offer" 👀- A 100 Year Old Formula
Have you ever wondered what made you buy the last thing you bought? Yeah, it might not have been an irresistible offer, but... you bought it anyway. Why? Maybe because... it appealed to your emotions, your desires, your fears, or your curiosity, It solved a problem, fulfilled a need, satisfied a want, Or... it was presented in a way that made you feel like you had to have it. Now, imagine... just imagine - If you could do the same thing for your own product or service, If you could create offers that make your prospects say "Wow, I need this right now!" Imagine if you could boost your sales, conversions, and profits with just a few tweaks to your copy and strategy. You see truth is, your "OFFER" is the most important part of your marketing. It's what makes your prospects say "Yes" or "No" to your proposal. And if your offer is weak, boring, or confusing, you're leaving a lot of money on the table - a LOT. So... If you'd like to know the basic formula to creating irresistible offers that'll guarantee your prospect's saying - "YES" Keep reading... First of all - You NEED to know the basics. And there are four main elements of a WINNING offer: - The promise - The proof - The price - The urgency Let's go over each one in detail. 𝗧𝗵𝗲 𝗣𝗿𝗼𝗺𝗶𝘀𝗲 The promise - the main benefit that your product or service delivers to your customers. It's what they really want and need from you. Your promise MUST be clear, specific, and compelling. It should answer the question: "What's in it for me?" OK let's say... you're selling a weight loss program, your promise could be something like: "How to Lose 10 Pounds in 10 Days Without Starving Yourself or Going to the Gym" Notice how this promise is clear (it tells exactly what the program does), specific (it gives a precise amount of weight and time), and compelling (it appeals to the desire of losing weight fast and easy). Your promise should also be unique. It should differentiate your offer from your competitors and show why your product or service is better or different.