Facebook Ad Objective -- what's your fave?
Do you regularly run ads to a freebie (lead magnet, webinar funnel, etc.)? Let's support each other! What objective are you having the most success with: 1. Leads (conversions) 2. Engagement (conversions) 3. Traffic (link clicks) I've been testing things on my end and would love to hear the latest insights as the Meta dashboard is ever-changing! Lately, #1 has been converting well on my end!