how I made sales while I was OOO 🏖️
I made 137 course sales while I was on vacation for a week - but I had to prep and plan for that to happen! Read on to see exactly what I did, step by step. Let me start off by saying, I am NOT a "batching" person 😂 I do not batch a month of content in advance, I do not pre-write my emails, I don't think that far ahead to be honest! But I made a commitment to selling every day (and making sales every day). (Ahem, exactly what we're doing in Evergreen Every Day). So when I knew I was going to be completely Out Of Office, off-the-grid on vacation at the lake for a week, I made a plan and ran a test 🏖️ My hypothesis? "Could I make sales every day and still "sell every day" while completely off, if I pre-scheduled everything in advance?" My daily "Revenue Routine" usually takes 1 hour a day (the checklist of tasks I do each day to make daily sales - I explained more here). But I knew I wouldn't even be able to do that each day. So I buckled down before I left for vacation and forced myself to batch 1 week's worth of email content. In total, I wrote and scheduled 5 emails (to different segments of my list, I'll explain more below). It took me about 3 hours to pre-write and pre-schedule everything in advance. The results? [SEE ATTACHED] ⬇️ *90 "orders" = 137 individual product/course sales. One "order" includes when someone buys multiple products as order bumps + upsells in the same purchase Let's break down the HOW: ✅ I pre-wrote and pre-scheduled 5 emails in advance. ✅ I used A/B tested subject lines and "resend to unopens" in order to maximize my results from my effort (seriously, you are sleeping on "resend to unopens". That's a $ tip right there!) ❌ I didn't worry about other channels and platforms while I was out - I didn't post on social media or in my community, I didn't do a lot of the other things I have in my usual Revenue Routine. Email was my priority and just focused on that.