UPDATE: This new update vanished at the end of November 2025. Wow, YouTube is making some subtle changes in the background. Channel stats and other information have a quietly changed in the smartphone view. However, one of the biggest changes I noticed was on the television. A new description TAB has been added to the TV, see my photo below. However, what is really important is that when you click on this tab the first few lines of your video description are visible (see photo below). Why is this important? Because if you have a bunch of filler or hashtags or other things at the top of your video description that’s what people are gonna see when they click on the description on a TV. For me, it’s a reminder to always make the first sentence or two really powerful for the video.

If you are open to doing a collaboration with someone in this community, drop your niche below as a signal that you are open to it! Let's help each other go further faster. (Thanks Ajayy for the idea!) *Not a place to sell your services*

I have been leading home workouts designed for people over 70 since spring 2020. At first, they were paid classes through Facebook/website, and now my YouTube channel has been running for almost 2 years. Currently, I host one live workout per week and, in addition, I’ve been publishing one workout video weekly. This fall, I’ve also experimented with YouTube Shorts connected to the live session recordings. Already about 3.5 years ago, I thought about wanting to make more informative videos, not just workouts. Now I’ve decided that it’s truly time for this change, and I need to clearly shift the direction of my channel towards talking-head videos. I’m convinced that with these videos I’ll be able to help people even more, while also taking my channel to the next level. But this also requires a shift in mindset. By profession, I am a physiotherapist, and when it comes to making informative videos, I tend to be very precise (maybe too much so). I want the content to be based on research and to offer information in a comprehensive way. This means I’ll need to do more background research for each video and start writing more detailed scripts. Not just relying on AI-generated scripts. One of my challenges when creating earlier videos has been that they easily grew too big/long, and editing took way too much time. So practically, I cannot keep up a rhythm of one video per week, since I already have nearly a full entrepreneur’s schedule—and at home, I also have a 3-year-old daughter. But still, I want to invest in this and make the change. I’m considering continuing with one live session per week and then publishing another video every two weeks. Of course, if I manage to film shorter workout videos, those could be published more frequently. I also have dozens of hours of old live session recordings, and I’ve already edited a few, but I don’t really want to publish the old material anymore. Instead, I’d rather focus on quality. If you’ve read this far—what tips would you give me, or what thoughts come to your mind about how I should move forward? Has anyone else done a swift like this and has tips to give?

Since I joined this group the day before I actually launched my channel it seems appropriate to share this here and to thank @Alexa Saarenoja for all of her encouragement and insights in the early days of my channel. Subscribers are only one metric of a channel, but I am pretty excited at hitting 30,000 subscribers. Especially since I started my channel at 80 years old and I only do this part time, with a total of 61 videos and six of them are shorts. Actually, I am more excited about the comments and the shares. The shares, especially indicate word-of-mouth which there is no way you could buy this advertising. It is the secret sauce of a channel’s growth.