Pricing is one of the hardest things to get right as a business owner. Most of us start too cheap.Some go too expensive too fast.Others realize later they were undercharging for years. Looking back, my biggest lesson with pricing has been how much it affects who you attract, how profitable you are, and how seriously customers take you. So I’m curious from other operators here: What pricing mistake taught you the biggest lesson in business? Could be: • Charging too little• Raising prices too late• Not charging for something you should have• Overpricing early 👇 Drop your experience in the comments.

Hey pricing people! We just published a new report with our friends at Nue.io. It's called PLG vs. SLG: What the Data Says About SaaS Growth in 2026. We analyzed 3,847 pricing, packaging, and product changes across 498 SaaS companies to figure out what's actually happening at the intersection of product-led and sales-led growth. Some of the most interesting findings: 1️⃣ Freemium strategy is bifurcating. Of the 40 companies that changed their free tier in 2025, roughly half tightened or eliminated it (Deputy, Plaid, Apollo GraphQL) and the other half expanded it (TravelPerk went fully free, Scratchpad loaded AI features into the free tier). There seems to be less interest in the middle. Companies are either going all-in on Freemium for activation, or pushing harder on monetization. 2️⃣ Trials are getting shorter. The median trial is heading from 30 days to 14. AI-native tools are already at 7. Voiceflow cut its trial in half while increasing AI tokens 150%. The bet: AI means users can hit value faster, so why give 30 days? 3️⃣ Credits are bridging the gap. 126% YoY growth in credit-based pricing. Monday, Figma, Miro, Notion, Hubspot - they've all implemented credit models. Credits are becoming the connective tissue between PLG and SLG — self-serve consumption that naturally creates sales conversations when pools run dry. Grab the full report here → We'd love your reactions. What matches what you're seeing? What surprises you? How are you thinking about a hybrid PLG + SLG motion right now? Drop thoughts and feedback in the thread 👇

Wanted to sanity check a view with you: MCP matters product-wise, but not as a standalone pricing unit. My take is SaaS companies shouldn’t monetize MCP itself. It’s a connectivity layer, and customers don’t buy “protocol access” - they buy the value it unlocks. So the monetization likely shows up in: - premium AI layers — paid add-ons / tiers with custom agents, integrations, context, admin controls, or workflow automation - usage-based pricing — credits, actions, outcomes - seat expansion / plan upgrades - pull-through to core product usage So my thesis is: don’t monetize the protocol; monetize the value created through it. Curious what others are seeing: - what usage patterns are real? - how are you packaging it? - what are customers actually paying for?

We just shipped our first public PricingSaaS Skill. It's called Pulse Market Map Over the past couple weeks, hundreds of people have used the PricingSaaS MCP to do research, and one of the most common use cases is competitive intelligence. With Pulse Market Map, you can do competitive research that used to take hours (or days) in minutes. Here's how it works: ▶ PricingSaaS MCP is the intelligence layer — it connects your AI tool directly to the pricing data we're tracking across thousands of SaaS companies. ▶ Pulse Skills are the action layer -- they sit on top of the data and provide instructions for specific, executable workflows to make it immediately actionable. Pulse Market Map takes any SaaS category and generates a full competitive landscape report in minutes: → Every major player, segmented by tier → Pricing models and packaging details → Key patterns across the market → Strategic insights you can actually use You can install the Skill here: https://lnkd.in/ekbiep7J I also recorded a step-by-step tutorial to make setup easier. Would love to hear what you build with it — drop your results in the thread. And if anything feels off, please tell me. This is the first of many Skills and your feedback shapes what we build next 💪🏻

https://www.clay.com/blog/introducing-clays-new-pricing