I'm "starting over" · WELLNESS PRO ACADEMY

I'm "starting over"

I'm going back to CORE 1 and rewriting my offer blueprint for my Club Phoenix. Or rather, writing an unapologetic and honest revision of my vision for the club.

This past year has been a huge learning experience not only about the club business model but what this opens up for me as a wellness pro and beyond.

I've realized the truth of "If it's for everyone, it's for no one." As a former good girl people pleaser, it's taken a lot of dismantling "not self" to realize how much I was still trying to work with a "safe" generic avatar. Trying to portray myself as safe and welcoming to everyone meant that I felt pressure to hide the most interesting and sometimes "ugly" parts of me that have guided the most significant contributions to my own healing process.

But what the past two months have taught me is that the people who know and love me...they know me and love me for my bold choices, my ability to be with people who are different, to meet them where they are at...because I know what it's like to feel like an outcast. I know what it feels like to hide my own light to try to fit in with everyone else, and the consequences of doing so.

A few budding wins/lessons:

I created a wellness program for the travel company I used to work for to help prepare their guests for travel in Japan. We created a wellness channel in their Discord - and today that channel has exploded with conversation in a way I haven't even seen in my own club. People sharing wellness tips, asking questions...People there already know me as a travel expert and now I get to integrate my knowledge and presence as a wellness expert. We haven't even released the program and the engagement has already exceeded my expectations! I will also get paid for every time a person signs up for the company's trips as long as they continue to provide the program.
I didn't come into WPA with a solid audience/community/client base for wellness. And I've been struggling to create one. But since I returned from Japan in December I interviewed two of my travel guests from the tour about heavy metal, community and wellness and I've gotten genuine interest and engagement. I've also realized I've been neglecting the people who know and admire me for being a dancer, hip hop artist, educator and Japan travel expert. And I am starting to see that it is in the intersection of arts, cultural exchange and wellness that I can really thrive in offering something unique, valuable, and worth sharing.

I wanted to share this because even though I am in WPA to build my business, I'm also here to build myself in a way that is 100% authentic to me. And that takes time and honest revisions. So back to the drawing board I go...

26 comments