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Hear my confession
Ok, I want you to imagine for a moment that we are in a confessional booth, and you're listening to my confession...🙏 "Ok... I did it again. I started an inspiring project without completing the last one. I am supposed to be writing a book right now. I promised to have the draft ready for print by the end of this year. Instead, I've been spending my writing time developing content for this community. I know I have to pause community development for 3 months, and give myself the space to finish the book... but I can see so much potential here. Speaking to just a few members, I am so excited to build something meaningful. But realistically, I must complete this book first. Otherwise, it's going to eat away at me. Plus, it's an incredible opportunity for me. To be a published author and have expertise in a space. OK... I'll pause here for a few months and hope that everybody appreciates this. Perhaps they are all magpies too, after the next shiny object. But I will be back, and I will make it worthwhile for those who stick around." Folks- I must get the book done before I start the journey with this community! Watch this space and sending gratitude. We are going to build something meaningful here, I can feel it. Sending good vibes, Vics ❤️
Question re: Market Data vs Creativity?
As a coach, how do you balance content that is inspired by market research vs content that is inspired by your own creative ideas — unrelated to market research? Do you post your own creative expressions here and there or are you only solely posting reliant on customer data? If a mix of both, how do you balance the two? Personally, I feel like there's not a lot of creative freedom when posting based on market data but it's tough to know what best resonates with the audience without said data so limitations can exist there as well. Last week, I did some market research and came up with content in solution to problems that felt instructional and insightful to my audience as I did receive some engagement saying such — yet it felt very creatively limiting for me to some degree. This week I created content that was inspired by my own life experience. While I did enjoy the process more and felt satisfied in my efforts, I took the post down about 1 hour after upload because I wasn't immediately getting the same amount of engagement as I did with last week's post. I'm assuming engagement might've seemed low because of the specific day and time I posted this time as opposed as to the day and time that my previous post was uploaded. I plan to re-post on Sunday without deleting. A lot of my content is reflective in nature. However, if you've mastered involving both in your work I'm curious to know how you've managed it? If you have any advice or guidance for me as well, I am receptive. All/any insight is welcomed and greatly appreciated🥲
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Coming this week
Hey community! Time flies when you're building a business. Apologies for the few days of silence! I've been working away in the background on some new content to share. Including: - A business model canvas explainer video - Some useful exercises for better understanding your client What's going on with you this week? Any progress to share? Speak soon, Vics 😎
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Building Offers
Good day! Question for anyone. Is there any recommended guidance available for building solid offers? I purchased Alex Hormozi’s $100M Offer book. Has anyone here build an offer using his framework? If so what was your experience and level of difficulty doing so? I’m guessing more information is rewarded once I’m able to level up my participation in the community but in the meantime, are there any books or other resource suggestions? Any insight is welcome and appreciated.
Where are you with AI?
Hey coaches! I am super curious to understand your AI knowledge in more depth. As you will see in the classroom, I've created some information specifically around how to contract AI as a coach. One of the soon-to-be-released courses is full of ready to use AI workflows, prompts and integrations. Personally, I use it daily, mostly as a thought partner. I use sales and CRM based AI tools weekly. I also have workflows and automations in place to save time on manual tasks. So tell me... What's your level of AI knowledge for your business?
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