Lydie I may be in the wrong Zoom link - I am in there but nobody else is.

This topic has been coming up a lot recently, so I want to share my thoughts on free communities, resources, and work. (Read time ~ 4 Minutes) This was written by someone else. I started free, and I recommend everyone start free because there's value that comes from free. But we should also talk about the cons of "free", because it's important to find the balance. 𝗪𝗵𝘆 𝗽𝗲𝗼𝗽𝗹𝗲 𝗰𝗵𝗼𝗼𝘀𝗲 𝗳𝗿𝗲𝗲 It seems easy to sell. You think.. "I want people to trust me, so I'm going to give everything away for free." 𝗕𝘂𝘁 𝗶'𝘃𝗲 𝗳𝗼𝘂𝗻𝗱 𝘁𝘄𝗼 𝗯𝗶𝗴 𝗽𝗿𝗼𝗯𝗹𝗲𝗺𝘀 𝘄𝗶𝘁𝗵 𝘁𝗵𝗮𝘁 𝗣𝗿𝗼𝗯𝗹𝗲𝗺 #𝟭: You attract freebie seekers. People who were never going to pay you anything ever, but will take something because there's no cost. These people have no problem wasting your time, asking for more, while knowing they will never buy. 𝗣𝗿𝗼𝗯𝗹𝗲𝗺 #𝟮: The trust you were trying to build never gets built. Why? Because you gave them something for free. They only accepted it because it was free. They probably forgot about it. They'll probably never consume your free course. Maybe they'll skim it, but chances are they don't care about it. And tbh.. why should they? Subconsciously, people think.. "If this thing is free, it's probably of little value to the person giving it away". That trust was never built because the thing you gave away was never even consumed. People form assumptions based on your pricing. Your pricing shapes what people believe about you and your service. For proof.. A few months ago, when I had hundreds of members in this group, NO ONE showed up to calls that were free.. I was the only one in the room. I had the same information to share, but it wasn't until I held the calls in the premium tier that people began showing up and hearing what I had to say. If someone spends money for something, they put more effort into getting something out of it. That's where the trust happens. The data backs this up too.. People who buy ONE thing from you..even if it's only $1..are 12-56X more likely to buy again.

Hope you all had a nice weekend! Just wanted to share .. Saturday.. I said yes to meeting some Skool strangers for a small networking lunch. We met, we laughed, we ate, and our souls connected in a way that can only be described in one word: "magic". This is the power of connecting with like-minded women/people in a community rooted in vision, leadership, and belief. When you gather with people who speak your language, conversations expand, stories become mirrors, and momentum is created effortlessly. This group of Qween’s did not come to play, we have already claimed our spot in all the room(s) as millionaires! 2026 we're coming for you!! We met at 1 pm in the most beautiful space, Queen Harbour Restaurant, and by the time we looked up from sharing our stories, journeys, contrasts, highs, and our YouTube and Skool experiences, the tables around us had come and gone at least twice 😂 We also agreed it was no coincidence that the universe placed us in the same room at the same time. Conversations turned into collaborations, and we’re already planning an International Women’s Day meet-up in March. It wasn’t just about meeting —it was about community, expansion, and making lasting impressions on each other’s hearts ✨

Forget the endless debate about finding the "perfect" niche. As we start 2026, let's talk about a more powerful, freeing, and profitable approach: Building a Mission-Based World. This isn't about boxing yourself into a single topic. It's about becoming a leader people follow because of the future you help them see. The Core Choice: Topic vs. Mission - Topic-Based: You pick an audience and a skill (e.g., "web design for coaches"). It's clear but can feel limiting and box you in. - Mission-Based: You build a world around a core purpose. Your content, products, and community all guide people toward that future. This is what creates true leaders. Your 4-Step Mission Launchpad (Do This Now) Here’s how to build your mission-based world this year: 1. Find Your "Enemy" to Attack. What way of life are you helping people escape or avoid? For this community, it's the soul-crushing 9-5 grind, the paralysis of procrastination, trading time for money. Clarity here creates passion. 2. Create the "Identity" You Offer. Who do people become by following you? They step into the identity of the "Unleashed Founder," the "Proof-Driven Creator," the "Profitable Solopreneur." Your mission name should hint at this transformation. 3. Build a "World" for People to Explore.Your business is a universe. Your long-form content (YouTube/podcast) are the feature films. Your short-form (TikTok/Reels) are the spin-off series. Your community and offers are the places they get to live inside that world. Be consistent so people can binge and belong. 4. Master the 80/20 Content Rule. 80% "WHY," 20% "HOW." People don't scroll to learn a skill; they scroll feeling a problem. Your content must first speak to the pain, the desire, the identity shift (the WHY). The tactical "how-to" becomes valuable to them only after you've made them care. Your mission for 2026 isn't a niche, it's the world you're building. It’s the antidote to the "enemy" and the pathway to a new identity for your people.

2026 is just two weeks away. Let's step into it intentionally. As the year turns, our instinct is often to sprint toward new goals. But what if the most powerful step isn't a leap forward, but a compassionate look back? A Harvard Business Review study found that teams who spent 15 minutes reflecting on lessons learned performed 23% better than those who didn't. Your own reflection isn't just nostalgia—it’s strategic fuel. So, before we rush ahead, let's honor 2025 with a gentle, honest conversation with ourselves. 📝 The Compassionate Review: Your Foundation for 2026 1. Wishesto Carry Forward: What's one lesson from 2025 that felt like a gift? What small win or insight will you gently carry with you? 2. Boundaries to Build: What is one energy-draining habit, task, or relationship dynamic you are ready to thank and release? (Our brains have a limited capacity for decision-making—protecting it is a CEO's top priority). 3. The "How" Over the "What": Instead of "grow revenue," what is one tangible, first-step action that moves you there? (e.g., "Have 2 discovery calls per week"). Clarity is kindness to your future self. 4. Non-Negotiable Nourishment: CEO performance is tied to founder health. What is one tiny, non-negotiable ritual for your sleep, movement, or mental space? (Even 5 minutes of morning quiet counts). This isn't about crafting a perfect plan. It's about creating a compass, not a rigid map. ✨ Your 2026 Theme: One Word for the Year Forget a long list. What is one word that will define your 2026? (e.g., Flow, Courage, Ease, Impact, Voice). This word becomes your filter for every big decision. 🤝 Let's Build Your Vision, Together A plan in your head is a wish. A plan you can see is a commitment. Neuroscience shows that visualizing goals in detail activates the same brain networks used to achieve them. Would you like to create your 2026 Vision Board together? If having a guided session to clarify your vision, find your inspiring visuals (on Canva or with magazines), and lock in your focus with a supportive group sounds valuable...