#PIFSTORIES From "Money's always been tight" to no objections PIF w/ negative currency exchange

Jan '24 • Wins

I enrolled someone earlier who lives in a diffent country where their currency is worth 40% less than the USD; and who told me in the middle of the call twice "finances have been rough" and "like I was saying before because we haven't had the finances..." And 20 mins later enrolled into the highest price point offer we have with no objection.

Why would that be?

Well, to keep it simple

@Eli Wilde

speaks of the "buying pocket" which is essentially the state you'd want someone in so that they'd feel certain and comfortable buying.

One of the key elements to create that state is to speak to the buyer's identity.

When we were able to do that, something else happened that told me I'd be able to serve them at the hight level.

What creates a big enough gap for someone to take action?

It has to mean more.

By connecting the offer to their identity, it meant so much to them that regardless of the amount of the offer, it was worth the investment.

Hope it helps someone today.

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