💰 Are You Charging Enough?
Your INCOME = Their OUTCOME
6 Factors That Drive Your Pricing:
1. Your Purpose (Why) - Clear purpose = easier to talk money
2. Value You Deliver - List every outcome you create for clients
3. Value of Your Time - There's no shop selling another day of your life
4. Your Differentiation - Book? Audio? Video? Separate from "me too"
5. Your Scarcity - Say NO to wrong-priced work
Here's what I did: I went into my diary in September and wrote the word "NO" on every single day from September to the end of the year.
This reminded me to say NO to things I'd previously been saying yes to far too easily. Especially saying NO to work at the wrong price.
Simple technique. Powerful results.
6. Your Belief Level - "Most reach their belief limit before talent limit" - Jeff Pettitt
The Truth:
Low fees = uncommitted clients = poor results
High fees = invested clients = great results
Test your prices regularly.
I found the HIGHER I priced, the MORE work I got.
Which factor do you struggle with most?
Comment below.
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Peter Thomson
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💰 Are You Charging Enough?
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