Your team already knows what you tolerate.
A college football coach named Curt Cignetti walked into a 3-9 program and somebody asked him why they should believe he could turn it around.
Four words: "I win. Google me."
Bold. Almost arrogant.
But here's what made it real — He didn't just talk different. He changed what was rewarded.
Not effort. Not potential. Not "he's got a great attitude."
Production. Proof. Evidence.
And the players who couldn't hang with that?
They self-selected out.
He didn't have to fire the culture problem.
The culture solved itself — because the standard was no longer negotiable.
I want you to sit with something this weekend.
Not a hiring tactic.
Not an interview question.
Something harder.
Your team already knows what you tolerate.
They know which comebacks get ignored.
They know which tech rolls in late and nothing happens.
They know when you let a weak process slide because you're short-staffed and tired.
And they calibrate to that.
Not to your mission statement.
Not to what you said in the Monday meeting.
To what you actually tolerate on a Wednesday afternoon when you're buried.
That's your real standard.
Cignetti didn't fix Indiana by finding better players.
He fixed it by making the standard so clear that the right people wanted in — and the wrong people stopped showing up.
Same thing works in your shop.
When your standards are visible, you don't have to chase A-players.
They find you.
Because the best techs in your market are quietly watching how you run things.
They're talking to your parts guy.
They're hearing things from the tool dealer.
They already know whether your shop is the real deal or just another place that talks big and tolerates small.
So here's your one question for the weekend:
What am I currently tolerating that's silently telling my team (and every potential hire in my market) exactly who I am?
Don't answer it here.
Answer it honestly, to yourself, over coffee Saturday morning.
And if you don't like the answer — Monday is a clean slate.
Raise the standard.
The right people are watching.
P.S. — The full Cignetti story is worth your time this weekend. The guy turned a program around by changing what was rewarded — not what was recruited. Sound familiar? Read it here.
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Chris Lawson
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Your team already knows what you tolerate.
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