I've cracked LinkedIn and helped 50+ engineers get $100k-$300k+ offers from it.
Here's the exact 3-step system I use in my coaching program:
Step 1: Positioning (Generating Interviews)
Forget job applications. That market is flooded with AI spam.
Focus on LinkedIn instead:
• Build your personal brand
• Connect with recruiters, hiring managers and developers
• Engage with quality content in your space
• Build relationships through DMs, not just generic convos
Your LinkedIn SSI score should be 50+. The average is 31. Mine is 80.
Profile optimization takes 30 minutes. Do it today.
Target KPI: 2-5 interviews per week.
Step 2: Selling Yourself
This is where you actually win the offer:
• Preparation: Research the company, culture, and role. 15-30 minutes makes all the difference.
• Pitching: Tailor your story to each company's needs.
• Negotiations: This is your highest leverage point. $5K-$50K increases are realistic. Pro tip: use ranges, not single numbers.
Target KPIs: 80%+ behavioral pass rate.
Step 3: Technical Skills
Master fundamentals first. Most engineers skip the basics.
System design is essential for higher salaries.
DSA is still required in the US, but it's overrated.
Here's what most people miss:
Engineers over-invest in technical prep and under-invest in positioning and sales.
Target KPI: 50%+ technical-to-offer conversion.
At 3.5 years of experience, I was earning more than my technical mentor with 10+ years.
Why? I knew how to sell myself and find quality offers.
The first two steps create the biggest income jumps. And you can improve them in weeks, not months.
Your job search is a marketing and sales problem, not just a skills problem.
Treat it like one.
Want a more detailed explanation? Watch the attached video!
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Alex Pantaleev
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I've cracked LinkedIn and helped 50+ engineers get $100k-$300k+ offers from it.
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