This is step 2 in the process of building you speaker business. Your signature keynote is what you will become KNOWN for. There is a proven 10 - Step formula that allows you to 1.share your story in a way that changes the story for your audience, 2. Speak authentically from the heard 3. Realistically help the person listening to you. 4. Allows you to speak on any stage without notes. 5. Can be flexed to any time frame. I've written a guidebook to help you put your message into the 10 steps. If you need it, you can find it at MarianneHickman.com (see screenshot below)

I took a company from 30,000 a week to a 300,000 six week average, first as a member of the sales floor, and then as the Sales Manager. So trust me when I tell you what I'm about to tell you. 1. Don't bother making a product that you're not ABSOLUTELY CERTAIN that people want. How do you find out what they want? Ask them. 2. Have systems. Track both your activity and the result to see what happens. 3. Have Goals. Measurable goals - in dollars (if you want your revenue to grow) 4. Sell one on one coaching before you build out a whole product line. This is the best way to figure out what you're people actually want. 5. You have two kinds of buyers - those who want to be mentored by you, and those who will hire you to speak. 6. Make working with you as easy as possible.

@Ann Pells was just spotted on the TEDx stage! Congratulations! https://www.youtube.com/watch?v=Ye2YtE89G9k What are your wins this week?

What's the NUMBER ONE THING you need if you want to get more clients? Think of this as the "Costco Sample." When Costco samples a product, reports show that they have a 40% boost in sales. 40% - that's huge Your lead magnet does the same thing. Your lead magnet should - be free - be easily accessible - solve ONE problem - collect client contact info - SHORT *NOTE - freebies are different - freebies are totally free, open to download and don't require an email address. Freebies are GREAT, but they don't get you new leads. Test your lead magnets on social media - see which one get's the most traction, and remember, you'll get the most opt-ins when your lead magnet solves ONE problem for your ideal client from Step 1. What's your best performing lead magnet?