There was a point in my business where brides would email me asking to book for 2 years out and I didn’t even know what to say... So naturally I created a fake waitlist 🤷🏻♀️ just to have somewhere to put them lolllll Before I knew it, 70 brides were on it. I was like wellpppp mind as well take this seriously. So I put a full launch into place. Then in ONE DAY I booked 15 weddings. That month? 31. Booking out 45% of my year in a single month. That was the moment I realized: → The power of building urgency + exclusivity. → Why a waitlist isn’t just “waiting.” It’s a launch system. → Your waitlist is what creates predictable income in a seasonal industry. The to-do’s: 📓 Journal Prompts: → If a bride asked to book 2 years out, what would I say? → How could I create more urgency around my own bookings? → What felt hard about bookings/inquiries this week? → What’s one win I can celebrate? 💻 Business: - Review inquiry responses → are they systemized or scattered? - Create one “next step” for brides who aren’t ready yet (DM script, nurture post, etc.) - Time block 30mins for follow ups - Review the upcoming year, what would make it easier? 📲 Personal: - Clean out your inbox - Schedule a future appt (doctor, dentist, car service) - Knock out one “long term” task you’ve been ignoring Homework: → draft ONE message you’d send a bride who YOU’RE not ready to book yet but want to later. Here’s a DM draft for you: “I actually have a waitlist for 2026 since my books aren’t open just yet, want me to add you so you’re the first to know when I open dates?” Who's running a waitlist this year?! My entire waitlist method system that booked me 31 brides in 30 days is inside Bridal Boss Academy but only until December 1st. (because honestly I don't recommend running one after January bookings won't be as high) tomorrow we're doing a special live Waitlist Workshop allll around pricing strategies s your 2027 doesn't hate you for booking those brides at 2025 rates 🤪