One of our most famous events we hosted. The only proper rooftop party that existed on the island of Bali. We had 10 of the best promoters, who we had personally trained from no previous experience, and worked together as a family to create a party that people still talk about to this day. Unfortunately we had to shut it down after a few years due to making too much noise to neighbouring hotels 😅.

Venues need you more than you think. It doesn't matter how good the DJ is or how nice the venue looks... if nobody's walking through the door, none of it matters. That's literally a promoter's job. And it's the same everywhere — London, Dubai, Ibiza, NYC etc.. Venues rely on promoters to fill the room. Once you prove your value and start bringing people in consistently, you hold all the leverage. Better rates, better nights, bonuses. They start coming to you. That's where you want to be. And it happens faster than you'd expect. Some clips from last weeks event below.

To this day, still the most epic party we ever made. A multi-million dollar mansion, halloween celebrations, and huge sponsorship. You can only imagine how it was to attend. This is not far out of reach. Considering we started as sub-promoters in a single club in London, to eventually creating one of the most epic halloween mansion parties to exist in the region. If we can do it, so can you. 😁

This was one of our first private currated events we did for a client a few years ago. He had a huge villa and wanted us to construct an experience for him that would leave a lasting impression on all his guests. Sometimes it doesn't matter how many people attended the party, its about the emotional connection you create and the memory it holds in people's minds — that ultimately will seperate you from the crowd.

After every event, post your best photos, videos, crowd shots, behind-the-scenes moments — whatever captures the energy of the night. Tell us: what venue, how many people came through, what went well, what you'd change next time. This is where we all get to see the Playbook in action. Plus, nothing motivates a beginner like seeing someone else's packed night. We'll start posting some of our own events to kick things off 👇