Jul 31 (edited) • General discussion
Your advice on salvaging a huge email list?
I've been talking to a FB ad agency owner. She has been patiently sitting on an email list, which was part of her payment for a revshare deal with a client.
The bad/terrible:
- This list hasn't been emailed in the past 1-18 months (depending on when they bought)
- The guru who was the face of the offer is no longer involved
- His name or his offers cannot be used or even mentioned
- Emails can't be sent from his account/domain
There are only two things to offset all the negatives above:
- There are 115k email addresses on this list
- All are buyers, with some spending as little as $27 and some as much as $15k (it's a finance list)
Do you have any experience or advice with something like this?
If these were physical mail addresses, we could mail a small segment of the list as a test and see what happens.
Is that the thing to do here as well? Is our best bet to set up a new domain, and start slowly spamming people and see where it leads us?
Or should we throw away the whole list?
Or is there some third option that I'm not seeing?
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Your advice on salvaging a huge email list?
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