The EBook the AI Couldn’t Write Alone
I’m 99% in goal with my private project: www.thewheelofclarity.com.
This is something I’ve dreamed of for a long time—writing an e-book based on the teachings of a mentor. The original material was difficult to work with; it felt too spiritual and wasn't grounded enough for most people to actually use. I had a vision of making it simple and relatable, but getting there has been a long journey of trial and error.
The Battle with "AI-Speak"
I’ve tried to create this book several times. If you saw the first drafts and compared them to where I am today, you wouldn't believe it was the same book.
The first many versions were done in ChatGPT, but I almost gave up several times. No matter how much we tried to improve it, the AI couldn't stay on track across all the chapters. I eventually switched to Gemini, and that’s where the version I have today finally took shape.
But then I hit a wall with the "AI mindset." When I started looking at marketing, the AI kept insisting the target audience should be "high achievers" and "fast-paced CEOs." But that’s not what this book is. It’s for everyone—from stay-at-home parents to office workers to CEOs. It’s about understanding why certain patterns repeat in your life and how to change them.
I ended up going through the book chapter by chapter to make it more human and accessible. Even after I thought I was done and created an audiobook version using ElevenLabs, I could still hear too much "AI" in it. It used words and phrasing that real people just don't use. I spent many nights listening to every single section, manually stripping out the "AI-isms" until it felt like my own.
Building the Site with Claude Code
The audiobook idea actually came from a colleague. I used ElevenLabs to find the right voice, and while you can still tell it’s AI, I’m proud of the voice I created and I’m sticking with it.
For the website, I saw a video by Jake about folder structures in Claude Code. It sparked my curiosity, and even though I didn't fully understand the structure yet, I just jumped in. We built the site www.thewheelofclarity.com slavishly from top to bottom. We focused on one section at a time—brand voice, colors, and layout—until I was satisfied. Once the foundation was there, I added the technical side, like heatmaps and tracking tags, to help me optimize it later.
An Honest Approach
As I’m reaching the finish line, I’m setting up SamCart for the checkout. I want that smooth, professional feeling, but without the typical "marketing noise."
I’ve made a conscious choice: No high-pressure FOMO tactics. There are no "quick fixes," no fake countdowns, and no expensive coaching upsells. I want this to be honest. I don't want anyone to feel like they were pushed into buying something that wasn't what they expected.
A colleague asked me: "If your goal is just to help, why not give it away for free?" I told him: "You already got it for free—have you even listened to it yet?" (He hasn't).
I believe in providing real value first. That’s why I’m giving the entire first part of the book (1 of 4 parts) away for free—e-book, workbook, and audiobook. That way, people can see if it resonates with them before they spend any money.
I’ve attached that first part to this post for you to check out.
I’m finally 99% there, and seeing it all come together after all those late nights makes every hour worth it. This project isn't about building a massive business or a coaching empire—it’s just about getting these ideas out there in a way that actually helps people.
In a world full of high-pressure sales and endless upsells, I’m sticking with this 'what-you-see-is-what-you-get' strategy. No strings attached and no hidden costs. I’d love to hear your thoughts—both on the material in the free preview and on whether you think an honest, no-nonsense approach still has a place in marketing today.
Either way, it feels right in my gut, and that’s what matters most.
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Allan Durhuus
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The EBook the AI Couldn’t Write Alone
Clief Notes
skool.com/quantum-quill-lyceum-1116
Jake Van Clief, giving you the Cliff notes on the new AI age.
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