Dream 100 + Interview Podcast · Selling Online / Prime Mover

Dream 100 + Interview Podcast

Dream 100 + Interview Podcast: A Powerful Growth Strategy

Imagine turning each podcast episode into a warm introduction to your Dream 100. The Dream 100 strategy (started by Chet Holmes and popularized by

@Russell Brunson

) is about making friends with the top 100 people or outlets that already reach your ideal customers

Now combine that with hosting your own interview podcast, and suddenly every guest is a potential Dream 100 connection. Instead of cold DMs, you’re inviting them for a friendly chat. As marketing expert Russell Brunson emphasizes, by interviewing someone, “you build the relationship with your Dream 100 you can’t get in any other way.”

In short, an interview show automatically warms up your network and puts you on the radar of key influencers.

This is one of the fastest ways I know to do that (and what I’ve been doing since 2021):

👉 Combine the Dream 100 strategy with an interview-style podcast.

This one move has helped me connect with multi-millionaires, billionaires, and industry titans — not with cold emails, but through authentic, high-leverage conversations.

Let me break it down for you 👇

Why this works like rocket fuel for founders, coaches, consultants, and solo entrepreneurs:

The Dream 100 Strategy = Your List of Power Connectors

Your Dream 100 are the top 100 people, brands, or platforms already influencing your ideal audience.
Instead of trying to "compete," you align yourself with them through value and visibility.

2. Cold outreach is dying — but interview invitations get replies

A typical pitch gets ignored. But invite someone to be a guest expert on your podcast? Response rates skyrocket.
You go from "stranger in the inbox" to “gracious host.” This repositions your entire approach.

3. Hosting a podcast = Instant authority & credibility

You're now a peer — someone with a platform.
You get to ask smart questions, show off your thinking, and be seen alongside people your market already respects.
That social proof stacks fast (especially when shared on LinkedIn, YouTube, and social clips).

4. One episode = multiple marketing assets

Long-form podcast audio/video ✔️
Blog post or LinkedIn summary ✔️
Short-form clips for Reels/Shorts ✔️
Quote graphics or carousels ✔️
Email newsletter content ✔️
All from a single 30–45 min conversation. This is efficient, scalable, and builds compound content equity.

5. Your guest shares the episode with their audience

When a Dream 100 guest promotes their episode, you're getting endorsed in front of their tribe.
That’s warm traffic, trust transfer, and lead gen — without ads.

6. Your network expands — and so do your opportunities

Podcasting builds real relationships (not surface-level likes).
Guests become collaborators, referral partners, mentors, or clients — or introduce you to others in your niche.

📍 If you’re a coach, consultant, agency owner, freelancer, or solopreneur, wanting to grow your network, leads, authority, and visibility

And if you're struggling in your business, start an interview show and it could become your #1 marketing asset for life…

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