Feb '24 • 💬 General discussion
"GBRAID" vs "WBRAID" (& not "gclid") for "search-ads"
✅ How does "gbraid" and "wbraid" effect "Search-ads" for a local-business with the goal of lead-generation through "form-fillup" (which is set as primary conversion)…??
• (What's the difference in functionality & practical-usability between "gbraid" and "wbraid" in this context?)
✅ How would it change the "Offline conversion UPLOADING" process…?
• (Do we need to make changes to the colums that are originally provided in the "Upload Template" provided by Google? Since in the original one which Google provides, it only has 1 row for the "gclid" parameter, and if we upload the "gbraid" parameter of the click in that column, google doesn't recognize it)
RESOURCES that I already checked:
- https://support.google.com/analytics/answer/11367152?hl=en
- https://support.google.com/google-ads/answer/9744275?sjid=16341047821964597107-AP
- https://support.google.com/google-ads/answer/10417364?sjid=16341047821964597107-AP#gbraid
- https://www.customerlabs.com/blog/what-are-gclid-gbraid-and-wbraid-parameters/
- https://www.youtube.com/watch?v=4FPgR9a_3c4 (This was the most helpful resource I found, but it wasn't specific enough for my taste)
- https://www.youtube.com/watch?v=sypm8MtrgWc
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"GBRAID" vs "WBRAID" (& not "gclid") for "search-ads"
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