Alex Took the Leap. Here’s the Brutal Truth He Got Back.

first off, welcome to the community. 🙌 Grateful you're here and already taking fast action. You’re the reason I’ll be updating and finishing out the remaining Welcome Modules this week... appreciate the nudge, brother.

Your Million Dollar Message draft was solid. But here's where the magic happens:

✅ Clarify the target (who are “place operators”?)

✅ Make the win sound faster (e.g. 90 days vs. 180 days)

✅ Trim the fluff — dominate market vs. scale team — pick one

✅ Get specific about the “so they can” outcome

✅ Lean into ChatGPT to simplify and generate 10+ variations across landing pages, bios, one-liners, and more

Gems for Everyone in the Community:

🧠 You’re going to need 99 versions of your message — that’s not a problem, that’s the game. Your message will evolve as you test and build.

🛠️ Your “Million Dollar Message” = your north star.But don’t stress about perfection — stress about clarity, specificity, and speed to good enough so you can deploy, get feedback, and refine.

📈 The 14-Day High Ticket Course Launch Formula is the foundation — if you’re working on your course, funnel, or offer, revisit it now.

🤖 Pro tip: Use ChatGPT like I showed in the video:“Act like Hormozi or Brunson. Simplify my marketing message for [target avatar] so it's punchy, clear, and emotionally sticky.”

Watch the full video above for breakdowns, frameworks, and power prompts.

🗓️ And yes — Tech Savvy Tuesday is now biweekly. Calendar is live.

📩 DM or tag me with your million-dollar message if you want feedback like Alex got.

Let’s build.

Matthew 👊

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