To my fellow Minimum Viable Branders (is this a term now? π
)
It's normal if you feel stuck for a while. Brand building might not be in your nature. You have other strengths and talents. However; that does not mean it is IMPOSSIBLE. Give yourself enough time, plan blocks of time in your calendar to go through the material (and DO something with it after, I see you, there is no use in just watching and not doing!). Slowly but surely, you will make progress. And once the word is out about what you are building, boy people will start RUNNING towards your solution. Remember: you already have something valuable, now it is just about letting it be seen. Let's go!