Curious to see people’s IG profiles. Comment your handle below. Mine is adamluckey7 🤙

What would you guys like to see a live training on soon?

It's so important to have guiding principles/values in your business. There are so many ways to grow a business and if you aren't careful you will build your business in a way that goes against your internal values. This is how you end up feeling stuck, resentful, and lost on the journey of building your business. I’ve been guilty of this 100%. Simply listening to the loudest voices on the socials. Let’s look at marketing and generating leads as an example. Many options to choose from and they all work. You’ve got cold outreach. DM’s, calls, emails, etc… I absolutely hate this method as it always felt way too laborious and sleazy. It works though. You’ve got direct response ads. This is really where I’ve built my businesses in the past. It’s a great feeling to be able to spend money and instantly get booked calls and clients. Problem is you are talking to unqualified leads all the time. You’ve gotta be pretty decent at sales as well. It’s very draining but it works. If all you value is revenue and more money then it doesn’t really matter which avenue you choose. Just pick one and grind away. For me, I realized I valued peace of mind a lot more. I want a business that fuels my lifestyle instead of takes away from it. I got clear on the values around my sales process. I went all in on figuring out how to create client attraction. I decided I was never going to do another sales call with a cold prospect. So far so good. It’s a way of doing marketing and sales that allows me to only talk to qualified prospects. Meaning they already have an understanding of who I am, what I’m about, and how I can help them. This has happened because I got clear on what I valued and what I didn’t value. I value my energy and don’t want it drained by talking to random people only interested in an outrageous guarantee based offer. I value working with “perfect fit” clients that I enjoy working with. So I’ll never say yes to the money and hate working with them. Not worth it.

1. What’s your offer? 2. What’s your IG so we can follow each other 3. Current revenue and goal revenue (monthly) 4. Post a pic of where you get your work done 🤙 5. Make sure to go through the free courses in the classroom.

Coaching, mentoring, and consulting often get used interchangeably but each have distinct dynamics. Coaching is more about facilitating self discovery. This happens through great question asking. I personally love this modality because I often just need someone to verbally process with. I need someone to ask me the right questions so I can discover the answers within. It's easy for ideas and strategies to get all jumbled up inside. Getting it out has been a super valuable. A good coach doesn't need to have any experience in your field but can help you accomplish massive goals and create a ton of momentum and clarity. MENTORING is more sharing based on your past experiences, your knowledge and wisdom. It's giving advice and perspective because you've gone through the same stuff. CONSULTING is more specific expert advice on specific problems. For example, consulting a local business on how to implement Facebook ads and AI would be more consulting. It's helped me to understand the variations so I don't mix up the relational dynamic. This can vary between clients as well. So if you run a type of coaching/ consulting biz you should clarify what hat you are wearing with that client instead of trying to force a specific way on them. I personally do all 3 in my coaching business. Depending on the client it will be more heavily focused on coaching or some on consulting. Building a personal brand where you can do all 3 is the jackpot in my opinion. You've gone through the transformation yourself so you can effectively mentor and provide amazing wisdom, guidance, and perspective. You've acquired specific skills so you understand the nuances of the problems your clients are facing. This enables you to consult to a high degree. And you've gotten good at active listening and strategic question asking. This allows you to be a great coach. You don't need all three however. For example, maybe you are an agency owner that serves a local business like chiropractors. You are burnt out on the done for you service side of the business and you want to bolt on a coaching type offer.