10d • Coaching
NYN Challenge Day 16 - How and Who?
How Much & How Many?
Up to now, we’ve talked vision, obstacles, and mindset. Today, we make it real. This is a principle we refer to as Dominant A Space. You will have clients in your niche that may work in different areas (markets, geographic areas, etc)
A business plan that doesn’t answer how much and how many is just a wish list.
Today’s challenge is about clarity and intention.
Why this matters:
- Revenue goals don’t happen by accident.
- Income is the result of decisions, not vibes.
- Pricing + volume + market = direction.
- If you don’t decide your numbers, life will decide them for you.
So today, we answer two simple but powerful questions:
👉 How much does your product or service cost?
👉 How many do you plan to sell—and to whom?
Use this simple formula:
I plan to sell X number of ______
at $______ each
to __________ (market or industry)
Examples:
- I plan to sell 20 keynote trainings at $2,500 to insurance companies
- I plan to sell 50 online courses at $197 to educators
- I plan to sell 10 coaching packages at $5,000 to sports teams
Same offer. Same math. Different markets if needed.
This exercise does three things:
- It forces focus
- It exposes pricing confidence (or fear)
- It gives your business a target to aim at
🎯 Remember:
You don’t rise to what you hope for.
You move toward what you plan for.
✅ Today’s Play (Comment Below):
Copy and paste this and fill it in:
“My product/service is ______.
I plan to sell ____ units at $
to the __________ market.”
No perfection. Just clarity.
Make a decision.
👉 Make A Play.
Graphic Below:
TI= territory, market, location of client
Top Row = Product Type
The Square = Product Price + Number of Units sold in that territory
Also note the retention rate for following up on clients.
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18 comments
NYN Challenge Day 16 - How and Who?
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