Upwork Profile Optimization Series, Lecture 2 Learnings

I listened to the 2nd lecture of the Upwork Profile Optimization series by

. I found many clear points. I’m working on them. My mind feels clearer. I understand pitching and selling better now.

Key learnings:

• Treat your Upwork profile like a service page.

• Write a headline that shows your one main skill.

• Add portfolio and results in the first view.

• Write an overview in short lines, focus on problems you solve.

• Reply fast to clients and guide the next step.

• Target one niche and use search keywords in overview.

• Pitch outcomes and past results, not general claims.

• Ask project questions to increase interaction.

Current actions:

• I’m upgrading my headline and overview.

• I’m adding work samples in the featured section.

• I’m targeting one niche.

• I’m pitching results and improving response speed.

These steps boost clicks, rankings, trust, and client replies.

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