Nick Fuentes has mastered the art of exploiting conspiracy culture, particularly the conspiracies that cast the Jews as the hidden puppet masters of politics, media and society. His audience does not care about evidence; they care about anger, resentment, and the belief that the system is rigged by Jews and elites. Fuentes takes advantage of that dynamic and uses it to outmaneuver Trump. Whether he is factually correct is irrelevant. His victory comes from giving his followers stories where they see themselves as heroes fighting a hidden enemy. If anyone wants to beat him, they must offer better stories, not just better facts.