Here’s what my (actual) numbers show me:
- My blended cost per lead is $2.97
- 12% of leads are requesting info to work with me
- 12x blended ROAS this month (big change)
- I have made 93 offers (no sales calls)
- I have enrolled 15 clients in 17 days
- I have added 9 customers
- About page 20% conversion
What’s not working based on these numbers:
- Free workshop conversion is much lower than paid
- Speed of Consumption of free content
- Initial chat response rates
- My 🔥 streak I seem to always lose it on weekends
What’s my plan for the rest of the month:
- Fix messaging to attract more buyers
- Upgrade welcome sequence DMs
- Ads are tiring need to update with fresh creative
- Update VSL
- Update new Branding everywhere
- Improve / simplify application process
- Improve paid workshop funnel conversions
- Build content creation system with Ai
- Update all my courses to include GPT Co-Pilots
If you don’t track the data how can you know what to focus on to actually grow your business?