Mistake #4: No Publishing Plan
Most new writers think the finish line is typing “The End.”
It’s not.
A finished manuscript is only STEP 1.
If you stop there, your book usually ends up sitting on your hard drive instead of in kids’ hands.
Here’s what you actually need before you publish:
📘 Metadata matters
This is the behind-the-scenes info that tells Amazon and bookstores what your book is about.
You need:
  • Title + subtitle
  • Description
  • Keywords
  • Categories
  • Age range
Without strong metadata, nobody can find your book.
📣 A launch strategy
Even a simple launch can make a big difference.
Plan out:
  • Your release date
  • Who you’re telling
  • Early reviewers
  • Social media posts
  • Any bonuses or pre-order push
Launch = momentum.
Momentum = sales.
⭐️ Reviews are gold
Children’s books live or die by reviews.
Even 10 solid reviews can help your book rank and get recommended.
Build your review list before launch day.
🚚 Distribution
Decide where your book will live:
  • Amazon KDP
  • IngramSpark
  • Local bookstores
  • School visits
  • Libraries
  • Your website
A book is a product — it needs places to be discovered.
📈 Ongoing marketing
This does NOT have to be overwhelming.
Simple things work:
  • Weekly posts
  • Behind-the-scenes content
  • School readings
  • A small Amazon ad budget
Consistency sells books.
⭐️
Bottom Line
A strong manuscript + a weak plan = frustration.
A strong manuscript + a simple plan = a successful children’s book.
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Zack Bush
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Mistake #4: No Publishing Plan
Kids Book Academy
skool.com/kids-book-academy-5133
Dad, storyteller, and author of 70+ kids’ books including bestseller Made For Me. I help you go from idea to a finished, published children’s book.
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