Wayne, OH five-star wide receiver Jamier Brown, one of the nation's top prospects in the 2027 cycle, is one of the many athletes in Ohio currently unable to profit off his name, image and likeness. Ohio, like a number of other states, prohibits this. His mother filed a lawsuit to change the rule... saying that her son has greater than $100,000 worth of earning power right now. "Like what's allowed in other states, I want to be able to use my name, image, and likeness to help my family financially and get the extra after school academic help and football training that can help me maximize my potential," Brown said in a statement. "NIL can make that possible for me and many other student athletes in Ohio. _ _ _ Very few athletes (and high schoolers in particular) are in the rare air that is the domain of NIL. However, if you were a great singer by the age of 16, wouldn't you be able to profit from your talent? (i.e. Taylor Swift comes to mind). That said, the playing field in the new era we're in continues to change rapidly. In my own state (Wisconsin), the governing body (the WIAA) prohibited NIL in high school in April of 2025, but in May reversed that decision — so now it's legal — with some restrictions: - They cannot wear school uniforms or display school, conference, or WIAA logos in those NIL activities. - They cannot endorse or promote certain prohibited things, including — but not limited to — alcohol, tobacco, marijuana/cannabis, weapons, or adult entertainment. - Compensation cannot be tied to school athletic performance or achievement (i.e. not “pay for play”). - The deals must occur outside of or not interfere with school obligations (academics, team obligations etc.). - Students cannot use agents or have school employees facilitate deals. And if you break the new rules, you can lose an entire year of eligibility. _ _ _ _ So what's a guy to do? 1. Know your rules. 2. Ask ChatGPT, "What are the current eligibility rules regarding NIL for high schoolers in [your state]?" 3. Continue to develop your strength, size, speed, proficiency, skills 4. Develop your social media brand 5. Look for opportunities to partner with local, regional, national brands*