This debate is still very much alive in our space. And honestly? The answer isn't what it used to be. Cold calling dominated for years — and for good reason. But the inbound options available today are changing the math in a big way. In this video, I break down: - The real pros of cold calling (there are still some worth knowing) - The hidden downsides most people seriously underestimate - Why inbound leads dramatically changed our conversion speed - How our deal flow shifted after moving to Facebook leads - What I'd do differently if I were starting from scratch today The big takeaway: Cheaper does not equal better. What actually matters is cash conversion speed and lead quality. 🎥 Watch here After you watch, drop a comment below 👇 What's driving most of your deals right now — inbound or outbound? Let's compare notes.

Do you need a website before Facebook let you run ads on their platform?

I just dropped The Facebook Ad Launch Challenge inside Inbound Marketing & Novations 🔥 👉 Start with the 7-day free trial and dive into the core pillars: 🏛️ Launch your first campaign 🏛️ Create & test winning ads 🏛️ Understand the metrics that actually matter Take the knowledge and bounce… OR stay, complete the challenge, and win your money back 💰 Why learn from me? ✅ 4+ years wholesaling experience ✅ Dozens of wholesale & novation deals closed ✅ Multiple 6 figures in assignment fees ✅ $10k+/mo in managed ad spend If you want to learn Facebook ads the RIGHT way — this is your move. 👉 Join the challenge now

Shoutout to @Caleer Cameron for the question! This is a common question wholesalers run into, so I wanted to break it down 👇 Not all leads are created equal — and not every deal fits one box. 👉 Wholesaling works best for distressed properties that need to close fast 👉 Novations shine when the home is in decent shape but the seller wants more money 👉 Creative finance can help when sellers don’t have much equity When you run inbound marketing, you can’t control: - How much equity the seller has - The condition of the property - The exact location quality You’ll naturally generate a mix of opportunities. The investors who win are the ones who can monetize more of their leads. If you only wholesale, you’ll leave deals on the table. If you stack multiple exit strategies, you can: ✅ Convert a higher % of leads ✅ Lower your cost per contract ✅ Maximize your marketing dollars Bottom line: multiple exits = higher conversions. If you haven’t added novations or creative yet, this is your sign to start learning. We teach Novations inside of Inbound Marketing & Novations, which also includes our Facebook Ads Launch Challenge. The Facebook Ads Launch challenge is just $9 to start (after a 7-Day Free Trial) and I will send you $9 back once you complete the challenge. Inside the challenge, you’ll get: ✅4-Day sprint to launch your campaign ✅24 days of testing & optimization guidance ✅Ongoing community support If you want to learn how to run Facebook ads the RIGHT way — risk-free — this is your shot.

🚨 New YouTube Video Just Dropped 🚨 If your Facebook ads haven’t been hitting the same… this is probably why. In 2025, Meta rolled out the Andromeda update, and it quietly changed how targeting works inside the ad platform. A lot of the old playbooks wholesalers were using started getting shaky. In this video, I break down: - What the Andromeda update actually did - Why ad creatives are now doing most of the targeting - What still works (and what’s fading out) - How we’re adjusting our campaigns right now - Why motivation-specific ads are becoming more important Big takeaway: Facebook is leaning harder into AI matching your creative message to the right seller — not just the targeting you pick in the ad set. 🎥 Watch here After you watch, drop below: 👉 Are you still running mostly generic ads, or have you started testing motivation-specific creatives? Let’s compare notes 👇