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Nov 7 • 💬 General
💪 Client of the Week: Strength Studio (Brainerd, MN)
Tom and Emily Fairbanks run Strength Studio — a husband-and-wife team building a thriving HIT business in rural Minnesota.
They just hit their 2025 goal early:
- 125+ intro sessions booked this year
- 86% conversion rate
- 100% referral-based growth — no ads, no funnels
- Team of 6 trainers and expanding
- Currently preparing to buy a building and move out of their leased space
They use ARX, MedX, and Nautilus — but they’re not dogmatic. Everything is programmed based on client needs, with high-touch instruction and thoughtful progressions.
Their growth strategy?
Keep it simple:
- Blow people away with the first session
- Educate clients well
- Ask for referrals (especially spouses)
- Get 1x/week clients training 2x/week
- Let great workouts and great systems do the talking
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4 comments
💪 Client of the Week: Strength Studio (Brainerd, MN)
skool.com/hib-free
Grow your strength training business.
Leaderboard (30-day)
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