Who’s using this type of Booking Form & Contact Form on your GHL site?

Most GHL users and business owners just set up Google Ads, Meta Pixel, GA4, or any tracking to fire on a button click — like “Book an Appointment” or ''Contact Us'' That’s it.

But here’s the real issue…

A simple button click doesn’t mean a real booking happened.

What should happen is this: When someone books, your tracking should send hashed user data (name, email, phone) back to the Ad platform. That’s what helps Google or Meta find lookalike customers and bring in better leads.

'No hashed data = No signal for optimization'

'No proper conversion = Higher CPA (Cost Per Acquisition)'

And worse? Most business owners don’t even know how their marketers set this up.

They think everything’s fine while the algorithm is starving and their ad budget is being wasted.

Take 2 mins and check how your booking form is tracked.

If you’re unsure what to look for, let’s just say you might be missing more than you think.

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