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19d •
If you just joined, intro yourself :)
Drop a quick intro: - Who you are - What you do - What you’re building - Your main goal right now - What you want from this Academy Connect with everyone, explore the platform, ask questions, and I’m always here to help. You can also schedule a direct 1:1 anytime: https://calendar.app.google/AhJHf37GiogJMFsu7
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19d •
GET TO CLASS (:
Everything you need to know about Public Relations is sitting in the classroom waiting on you. Not hidden. Not half-done. Not “coming soon.” It’s ready. From strategy to storytelling, media, branding, crisis, events, collaborations, and campaigns, the full communications curriculum is loaded and built to actually teach you how PR works in the real world. This isn’t motivational fluff. This is skill-building, confidence-building, career-shifting material. Get to class. Your future brand deserves your attention.
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Dec '25 •
Welcome to GCPR Pro Tips.
This community is for creators, founders, artists, and brand builders who are tired of guessing how publicity actually works. Here’s what you’ll get here: • Real PR strategies that work in today’s media landscape • Pitching tips editors actually respond to • Media training, press placement breakdowns, and campaign strategy • Event + activation opportunities shared directly from my network • No fluff, no fake “overnight success” stories I’m a celebrity publicist and founder of GlobalConnect PR (GCPR), and this space is where I pull the curtain back on how visibility, credibility, and media access really happen. Start here:👇 Comment below with: 1. What you do 2. Your biggest PR goal right now 3. One thing you’re struggling with when it comes to exposure I’ll be active in here weekly, dropping lessons, opportunities, and answering questions. Let’s build clout the smart way. — Lamarra
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GCPR PRO TIP OF THE DAY
Before you log off for the weekend, take 15 minutes to review one thing from this week: • a pitch that didn’t land • a post that overperformed • or a conversation that led somewhere unexpected Ask yourself why it worked — or didn’t. That’s where strategy actually forms. The quiet review is what sharpens Monday’s execution. Log off, reset, and come back clearer. Have a great weekend. 🖤
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GCPR PRO TIP OF THE DAY 💡Earned Media vs. Paid Media
Know the difference or waste the budget Earned Media = credibility you can’t buy (but you earn) This is when others talk about you because you’re interesting, newsworthy, or relevant. Think: - Press coverage 📰 - Interviews & podcasts 🎙️ - Blogs, reviews, shoutouts - Organic social buzz Why it hits: - People trust it more - It compounds over time - It builds authority, not just impressions Downside? - You can’t control it - It takes strategy + patience (no overnight miracles) - Paid Media = visibility you do buy You’re paying for placement. Period. Think: - Instagram / TikTok / Meta ads - Google Ads - Sponsored posts - Influencer campaigns Why it hits: - Instant reach - Scalable - Perfect for launches, events, offers Downside? - The moment you stop paying… it stops working 😬 - No built-in trust unless it’s done right - The real flex? Using BOTH. Paid media gets attention. Earned media builds belief. Run ads → drive interest → leverage earned press to convert. That’s how brands stop “posting” and start positioning. Quick rule: If you want eyes → paid If you want respect → earned If you want results → strategy Tomorrow’s tip might hurt feelings. Stay tuned 😌
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