How to price?
Hello everyone, I've been thinking a lot about what type of services and workshops I want to provide, and one thing I have many doubts about is pricing.
I recently listened to Jonathan's podcast where he talks about setting a day rate. That sounds very reasonable, specially considering I've had experience selling by hour of work (for design work) and it was very tricky to forecast how much a project should eventually cost.
However, we do know that a 2 hours workshop can take up to a few days of actual work, counting briefing, planing and reporting. Imagine a 1 day or multiple days workshop.
How do you price that? By package? As in, for example, a 1 day workshop would be more or less 4 days of work, therefore it would cost (day rate * 4)?
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How to price?
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