Write for Level 10 clients
Actually, this is a few related value bombs from Champagne Clients.
  1. All your avatars are probably the same persona, just on different parts of their journey.
  2. Beginners are Level 1, the "advanced" client is Level 10. (And "advanced" means different things for different people, even in the same niche with the same product. You'll see what Faith means if you do the training.)
  3. If you write for your Level 10 client, you will ALSO serve your Level 1 client.
  4. There is less competition writing for Level 10 clients. Everyone starts with writing for Level 1 clients.
This makes so much sense and is such a mindset shift from how I was approaching my products and courses and coaching before. Thank you!
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3 comments
Allie Proff
3
Write for Level 10 clients
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