Translation strategy - Exercise 1 · Copywriting Launchpad

Translation strategy - Exercise 1

Great to be here. First post and exercise to share.

Liz on the web

Current headline:

Build an Instagram that grows your audience and your income.

The exact framework I used to gain 90,000 followers in 90 days and make more than $500,000 in my first few months.

Notes:

Not new but hopeful
Build, not clear if this is easy and simple to achieve
Easy, yes it works for Liz, but will it work for me?
There is a big promise in the sub headline but not the main headline
Unique, I don’t find a unique offer or mechanism on the sales page. There are many similar offers on Instagram.
There is specific results in the sub headline.which shows proof.
The main headline is not clear or direct enough. I don’t find it completely understandable.
It is useful to someone who wants to use instagram to build income.

My rewrite:

Headline:

This exact framework helped me grow to 90k followers in only 90 days and make more than $500k on Instagram in just my first few months.

Sub headline:

This framework will grow your page and IG income.

Section 2 rewrite:

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Tell me if this sounds familiar

You are doing all the things. The results still feel far away.

Instagram can bring the right people to your page, even before you have a big following. You need a system that cuts through the noise.

My rewrite:

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