I was watching a YouTube video about creative strategy . Some concepts were difficult for me .
Let me say , I am a bit slow learner .
So ...
I took help of AI to make concepts easier and add explanations and examples .
At the end It turned out to be a study guide . Such a guide which helped me a lot in understanding some difficult concepts.
I feel it will be immensely helpful for people who have passion for creative strategy and actively approaching clients. ( As I see some members here in this prestigious community).
Some concepts are advanced . Overall, it's great to have this guide both as a beginner and expert .
This guide helped me to not think about an Ad or strategy as an individual piece , rather , think in terms of campaigns .
I am sharing this guide or notes here for all of you .
Thank you .