How I differentiate my HT offer from my LT community

I have a $49/month Skool community & a $10,000 HT offer, so I often get asked how I differentiate the 2 in terms of what I'm providing, and how people justify paying the HT price.

First, let me say this:

I believe in providing low ticket customers with the SAME course material as HT clients.

My reasoning is: If someone is paying us, they're paying us to succeed. Period.

Knowing this, it's our responsibility to ensure they have everything they need to succeed.

I'm not going to withhold essential info/course material from paying clients just because they paid me less...

That's stupid.

Think about it: Everyone who buys a flight to Hawaii - even though they paid Economy, STILL gets to Hawaii. 🏝️

First Class just get there in a bit more style 😉

So whether they're LT or HT, all my customers/clients get the SAME info.

So then... what's the dif between LT & HT? 🧐

Why would people pay more?

Here are 2 great ways I've found to differentiate HT from LT.

1) Level of access to you/your team.

HT clients can get closer access to you/your team for longer, more frequently.

Example #1:

If your LT community members get access to 1 weekly call that's 1 hour long in a group coaching zoom call (& let's say 20 people on average show up)...

Then your HT clients could get access to 1 or even 2 weekly smaller 2 hour group coaching calls, with a lot less people on them.

This provides HT clients with more personal attention and allows you to easily focus more of your energy on them, which easily justifies the HT price.

Example #2:

If your LT community gets a weekly group coaching call with your head coaches, your HT clients could get a weekly group call with YOU, the boss.

2) The level of service you provide.

HT clients can receive DFY or DWY assistance.

Example #1:

If your LT community members receive a monthly copy/paste swipe file from you, and a ton of course material to learn a skill, your HT clients could have you/your team implement the swipe files FOR them, or at least WITH them, saving them a ton of time from having to do it all themselves, or at least saving them from procrastinating.

Example #2:

For accountability purposes, your HT clients could receive weekly 2-3 min phone calls or daily DM's from your team to check in on them to see if they need any help with anything.

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So that's it :)

Give them all the same INFO, just upsell them on the level of ACCESS and SERVICE you provide.

Hope this helps,

Ted ❤️

P.S.

If you want 1 on 1 help setting up your LT Skool community (at no charge), just send me a DM with the word "SKOOL" & I'll set yours up with you for free so it's full optimized & set up just like mine.

I've already helped 62 people on Skool set up their communities, and I'd love to help set up yours, too!

The catch? You just gotta use my affiliate link.

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