Mar 26 • Entertainment
What's your "fuck off filter" ??
There was a pop up shop in the UK that existed for one day, and told many customers to f*ck off.
It was called "Flat White or F*ck off".
And catered to the very specific audience of those who didn't want to wait behind Fraps and Foams to get a damn cuppa in the morning.
Just get a flat white, or fuck right off...
✅ They sold 1500 cups in one day.
A smashing success.
And it also meant there was no wasted ingredients or time or cost.
It was efficient.
It was something to experience for a specific group of people in the world.
It was shareable. (racked up almost 30k followers in 2 months)
But now in the Cult Creators Skool,
we have "the fuck off filter"
Because we know we can't have inclusion without exclusion.
If nobody feels rejected by your brand, nobody feels chosen by it.
Then you're a 'common community' like a convenience store in their brains.
A commodity.
But when your people feel seen, feel heard... feel 'chosen' ...
You not only get buyers.
You get buy in.
They drink the kool aid.
Pay and stay and tell their friends.
But you can't create closeness without creating distance.
So you gotta have a "fuck off filter"
You don't have to write it on your cups though, metaphorically.
7
12 comments
What's your "fuck off filter" ??
skool.com/classifieds
The #1 public place to advertise your Skool, learn how to promote your group and collaborate with Skoolers. Real connections & growth without spam.
Leaderboard (30-day)
1
🔥
+639
2
🔥
+595
3
🔥
+411
4
🔥
+304
5
🔥
+300
Powered by