The 80/20 Principle: Your Secret Weapon for Online Business Success
...PS (yes, I know the "PS" came a Tad Early in this post)... but I am currently READING the "80/20 Sales And Marketing" book by Perry Marshall, right NOW!
Hey everyone! Quick question for you...
How many of you know about the 80/20 principle? And more importantly, are you actually using it in your business?
Let me tell you something: the 80/20 principle is almost as powerful as compound interest. Almost.
And if you're NOT using it in your online business, you're leaving serious money on the table.
What Does 80/20 Actually Mean?
Here it is in simple terms: 80% of your results come from just 20% of your efforts.
....in your business!!!
....this means 20% of your customers generate 80% of your sales!
.....that's where the gold is buried!
A Simple Example:
Let's say you have 100 customers:
  • 20 customers (the top 20%) might be spending $500/month each = $10,000
  • 80 customers (the remaining 80%) might be spending $25/month each = $2,000
See the difference? Those 20 customers are giving you 5X more revenue than the other 80 combined!
The Secret Sauce: Going Deeper (80/20 Squared)
Here's where it gets really powerful. Once you identify that golden 20%, do it again.
......take your top 20% and treat THAT as your new 100%. Then find the top 20% within that group.
Real-world example:
  • You identify 20 top customers (20% of 100)
  • Now analyze those 20 and find the top 4 customers (20% of 20)
  • These 4 customers are your super fans - they might represent 64% of your total revenue!
The Big Mistake Most Entrepreneurs Make:
Focusing on the 80% to only get 20% of the results.
....that's like spending all day watering weeds instead of your prize-winning roses. It's exhausting and unprofitable.
...instead, flip it: Focus on the 20% that gives you 80% - then double down on serving them even better.
Conclusion: Your Turn to Share!
The 80/20 principle can transform your online business overnight. But knowledge without action is just entertainment.
I'd love to hear from you: Drop a comment below and share:
  • Are you currently using the 80/20 principle in your business?
  • What surprised you most about this concept?
Questions to ponder:
  1. Who are YOUR top 20% customers right now? (Do you even know?)...or how can you FIND them?
  2. What would happen if you spent 80% of your time serving them instead of chasing everyone?
Let's discuss! Your insights might help another entrepreneur have their breakthrough moment.
Let me give you a TREAT... here is Perry Marshall himself Explaining what Happened to HIM when he first realized the Power of the 80/20 Principle..
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Alf Marcussen
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The 80/20 Principle: Your Secret Weapon for Online Business Success
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