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May meetup - Events is happening in 13 days
Happy Easter & more
Our wish for you during these holidays is that you don't think about work and enjoy the time with your dear ones! 🪺 But before you participate in the super event of the year, The Boeuf Salad, don't forget that... 𝗶𝗻-𝗽𝗲𝗿𝘀𝗼𝗻 𝗲𝘃𝗲𝗻𝘁𝘀 are the number one B2B marketing technique 🤝 Whether you’ve hosted them or not, you will think again about it after our next meetup. 🤔 How do you market events to international audiences? 🤔 How do you leverage technology? 🤔 What’s the best way to get results on a low budget? 👉 These are some of the questions we’re addressing in our May meetup together with @Raluca Apostol, Founder & Campaign Director eMarketing Stars, and Andreea Nicolae, Marketing & Communications Manager How To Web, the leading startup & technology conference in Eastern Europe. ✔ Join us on 27 May, starting 18:30, at BISM - Bucharest International School of Management and online: https://b2bmarketers.club/events/event-may/
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Using events as part of the marketing mix / May Event
𝙒𝙚 𝙠𝙣𝙤𝙬 𝙮𝙤𝙪 𝙝𝙖𝙫𝙚 𝙚𝙭𝙘𝙞𝙩𝙞𝙣𝙜 𝙥𝙡𝙖𝙣𝙨 𝙛𝙤𝙧 𝙩𝙝𝙚 𝙝𝙤𝙡𝙞𝙙𝙖𝙮𝙨 𝙣𝙚𝙭𝙩 𝙬𝙚𝙚𝙠, 𝙩𝙝𝙖𝙩'𝙨 𝙬𝙝𝙮 𝙬𝙚 𝙬𝙞𝙡𝙡 𝙥𝙤𝙨𝙩𝙥𝙤𝙣𝙚 𝙩𝙝𝙚 𝘼𝙥𝙧𝙞𝙡 𝙚𝙫𝙚𝙣𝙩 𝙖𝙗𝙤𝙪𝙩 𝙎𝙤𝙘𝙞𝙖𝙡 𝙎𝙚𝙡𝙡𝙞𝙣𝙜, 𝙗𝙪𝙩 𝙬𝙚'𝙧𝙚 𝙝𝙖𝙥𝙥𝙮 𝙩𝙤 𝙖𝙣𝙣𝙤𝙪𝙣𝙘𝙚 𝙩𝙝𝙚 𝙤𝙣𝙚 𝙞𝙣 𝙈𝙖𝙮! An event about events? 😅 Feels like 𝙄𝙣𝙘𝙚𝙥𝙩𝙞𝙤𝙣 to us. But given the rise in events in the B2B space, we’re going to discuss them with experts in the field: Raluca Apostol, Founder & Campaign Director at eMarketing Stars, and Andreea Nicolae, Marketing & Communications Manager at How To Web. Our B2B Marketers Club topic for May is 𝙝𝙤𝙬 𝙬𝙚 𝙪𝙨𝙚 𝙚𝙫𝙚𝙣𝙩𝙨 𝙖𝙨 𝙥𝙖𝙧𝙩 𝙤𝙛 𝙩𝙝𝙚 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙢𝙞𝙭 to: 👉Generate awareness 👉Increase the number of leads 👉Nurture them 👉Convert them 👉Wow them 💚 Join us on 27 May, at 18:30, in Bucharest, at BISM - Bucharest International School of Management or online: https://b2bmarketers.club/events/event-may/
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#WordsOfWisdom in social selling: DYR = do your research
𝐷𝑖𝑑 𝑦𝑜𝑢 𝑑𝑜 𝐴𝑁𝑌 𝑟𝑒𝑠𝑒𝑎𝑟𝑐ℎ 𝑜𝑛 𝑡ℎ𝑒 𝑝𝑎𝑔𝑒𝑠 𝐼 𝑚𝑎𝑛𝑎𝑔𝑒? This was my first thought when I read the message below 😅 If I were in his place, I would have sent a screenshot with those "spam comments," (if there were any). This would have triggered my interest. So, for me, the message was just a shot in the dark. Did you ever receive a message that actually led to a concrete outcome? How was it framed and what triggered your interest? Share some examples with us👇 💯Aaand let's continue the conversation at the next community event, on the 29th of April, together with @Claudiu Jojatu and Antonio Iftimescu, who will present what is social selling and how do we develop it ethically and a case study of business growth through social selling: https://b2bmarketers.club/events/event-april/
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Maybe some of you saw Publer’s emails in the past week.
If not, you can read their "funny" email below. The important question here is: what do you think about clickbaits or misleading subject lines in B2B marketing? Is all publicity (good or bad) beneficial? 🤔 Write your opinion in the comments and let’s debate this together!
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New comment 28d ago
TikTok for B2B: Yay or Nay?
Big fan of the 'one platform does not fit all' idea here. But now, I'm starting to believe with a little creativity, TikTok can work for any business. That’s why we’ve recently launched a TikTok channel for a client, and I'm patiently waiting to see it go viral 🫠. How about you? Do you think B2B TikTok is worth a shot for everyone?
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New comment 28d ago
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