𝙒𝙚 𝙠𝙣𝙤𝙬 𝙮𝙤𝙪 𝙝𝙖𝙫𝙚 𝙚𝙭𝙘𝙞𝙩𝙞𝙣𝙜 𝙥𝙡𝙖𝙣𝙨 𝙛𝙤𝙧 𝙩𝙝𝙚 𝙝𝙤𝙡𝙞𝙙𝙖𝙮𝙨 𝙣𝙚𝙭𝙩 𝙬𝙚𝙚𝙠, 𝙩𝙝𝙖𝙩'𝙨 𝙬𝙝𝙮 𝙬𝙚 𝙬𝙞𝙡𝙡 𝙥𝙤𝙨𝙩𝙥𝙤𝙣𝙚 𝙩𝙝𝙚 𝘼𝙥𝙧𝙞𝙡 𝙚𝙫𝙚𝙣𝙩 𝙖𝙗𝙤𝙪𝙩 𝙎𝙤𝙘𝙞𝙖𝙡 𝙎𝙚𝙡𝙡𝙞𝙣𝙜, 𝙗𝙪𝙩 𝙬𝙚'𝙧𝙚 𝙝𝙖𝙥𝙥𝙮 𝙩𝙤 𝙖𝙣𝙣𝙤𝙪𝙣𝙘𝙚 𝙩𝙝𝙚 𝙤𝙣𝙚 𝙞𝙣 𝙈𝙖𝙮! An event about events? 😅 Feels like 𝙄𝙣𝙘𝙚𝙥𝙩𝙞𝙤𝙣 to us. But given the rise in events in the B2B space, we’re going to discuss them with experts in the field: Raluca Apostol, Founder & Campaign Director at eMarketing Stars, and Andreea Nicolae, Marketing & Communications Manager at How To Web. Our B2B Marketers Club topic for May is 𝙝𝙤𝙬 𝙬𝙚 𝙪𝙨𝙚 𝙚𝙫𝙚𝙣𝙩𝙨 𝙖𝙨 𝙥𝙖𝙧𝙩 𝙤𝙛 𝙩𝙝𝙚 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙢𝙞𝙭 to: 👉Generate awareness 👉Increase the number of leads 👉Nurture them 👉Convert them 👉Wow them 💚 Join us on 27 May, at 18:30, in Bucharest, at BISM - Bucharest International School of Management or online: https://b2bmarketers.club/events/event-may/

𝐷𝑖𝑑 𝑦𝑜𝑢 𝑑𝑜 𝐴𝑁𝑌 𝑟𝑒𝑠𝑒𝑎𝑟𝑐ℎ 𝑜𝑛 𝑡ℎ𝑒 𝑝𝑎𝑔𝑒𝑠 𝐼 𝑚𝑎𝑛𝑎𝑔𝑒? This was my first thought when I read the message below 😅 If I were in his place, I would have sent a screenshot with those "spam comments," (if there were any). This would have triggered my interest. So, for me, the message was just a shot in the dark. Did you ever receive a message that actually led to a concrete outcome? How was it framed and what triggered your interest? Share some examples with us👇 💯Aaand let's continue the conversation at the next community event, on the 29th of April, together with @Claudiu Jojatu and Antonio Iftimescu, who will present what is social selling and how do we develop it ethically and a case study of business growth through social selling: https://b2bmarketers.club/events/event-april/

Today, a funny thing happened at work. I was on a call with @Andrei Stoica, and a partner joked about how half of the audience is AI 😅. We're not afraid that AI will take our jobs (we're smart people - just to set things straight from the start🤣); we even let it learn from us. 🦸 It gives us, in return, the best meeting notes, takeaways with links to the dedicated sections from the recording, easy integration with other tools (e.g., Hubspot, G-Suite, Teams, Zoom), and the next steps laid out in an easy-to-follow to-do list, transcripts of our talk, and a follow-up email. All for free. 😎 It helped me focus better and have more meaningful discussions with my clients (I remember how fragmented my calls were because I needed to stop & ensure I noted down everything essential🫣). If you haven't explored them yet, here are my best AI Meeting Assistants: - Bubbles, I've learned about it from @Liana Stoica, and I love that it understands Romanian so well 🫶 - Fathom, I've learned about it from @Daniel Secareanu, and I like the takeaways, the upcoming call notification, and the easy integration with Hubspot & G-suite. Bonus - my Grammarly pal ensures I write like a native English speaker and helps me improve my vocabulary. And ofc, chatGPT (I won't link anything here for obvious reasons 🫠), with whom I always have respectful talks (saying "please," "thanks," and "you did an awesome job here" ✌️) when it helps me shorten the copy I provide for my clients for the X platform. I H-A-T-E-D this tedious task before AI. That's about it. My almighty AI tech stack 😅. I'm genuinely looking to expand my toolbox, so note in the comments what your preferred tools are.

If not, you can read their "funny" email below. The important question here is: what do you think about clickbaits or misleading subject lines in B2B marketing? Is all publicity (good or bad) beneficial? 🤔 Write your opinion in the comments and let’s debate this together!

Big fan of the 'one platform does not fit all' idea here. But now, I'm starting to believe with a little creativity, TikTok can work for any business. That’s why we’ve recently launched a TikTok channel for a client, and I'm patiently waiting to see it go viral 🫠. How about you? Do you think B2B TikTok is worth a shot for everyone?