📍 Bray Wicklow 📅 Saturday 6th June 🍽️ Bite to eat afterwards https://www.hellandback.ie/

First of all, welcome to the Alpha Academy. By being here, you’ve already made a massive decision — you’ve decided that taking care of yourself matters. You’re now part of a community of like-minded men who want to be better: - Better for themselves - Better for their families - Better for the world That alone puts you ahead of the pack. How to Get Started To kick things off properly, I recommend you go straight to the 4-Week Sprint and start working through that content first. This will give you the foundation you need around training, nutrition, mindset, and structure to succeed long-term. LINK TO COURSE Once you’re in: - Engage in the community posts - Join the group calls - Ask questions — that’s what this space is for You’ve taken a monumental step by starting this journey. It’s one you’ll never regret. Welcome to the Alpha Academy. Giddy up. 👊

The next Alpha Climb is happening. 📍 Ben Bulben, Co. Sligo 📅 Sunday, 1st March Same setup as always — We meet at the bottom, get after the mountain, and then head for a well-earned bite to eat afterwards. 🏔️🍽️ No fluff. Just fresh air, hard graft, and good lads. If you’re in, lock it in now: 👉 [Click here to register] Let’s go. Damien 💪

Fellas, you’ll hear me shite on about this all the time, getting your blood work done is essential, especially as we age and our testosterone naturally declines. You can have the best training program in the world. You can eat the cleanest food going. But if you’re not checking your blood work, you’re basically guessing. Think of it like this: Looking at your body in the mirror is like looking at the outside of the car. Everything might look fine. Blood work is like lifting the bonnet and checking the engine. It tells you what’s actually going on under the hood. Low testosterone, vitamin deficiencies, inflammation, thyroid issues — you won’t always see those things from the outside. Personally, I always go private for my blood tests. Why? Because I can get a much broader panel of tests done without any pushback from the GP. In the video below, I explain exactly how private blood testing works and why it’s so important. I’ve also added three links below, depending on where you’re based, so you can book your own test. Stop guessing. Check the engine. Giddy up. 💪 Ireland Private Blood Testing Australia Private Blood Testing USA Private Blood Testing

Lads, as some of you may know, I’ll be speaking and hosting a stall at the Future Men’s Health Event in the RDS, Dublin on March 21st–22nd. This is the first men’s health event in Ireland of this scale, and it’s connected to two events that have been running successfully for years — Future Beauty & Health and the Future Fitness Show. So it’s a real honour to be part of it, and especially to be speaking alongside some unbelievable people in the health and performance space. If you’re around that weekend, I’d highly recommend making the trip up to Dublin — and bring the Mrs. as well. 👊 I’ve been given complimentary tickets for you lads. 👉 Click this link or scan the QR code in the image to grab yours. You can also get free tickets for your partner or a family member. Just one thing — please don’t share these on social media. But feel free to pass them on to friends or family who might benefit. Hopefully see a few of you there. Giddy up. 💪