Automating cold email outreach with AI?

So, I want to use AI to grow my freelance marketing service.

At the moment, I get clients via my website, referrals from other clients, and by emailing people directly.

Is there a legal and effective way to automate some of this? Obviously, I don't want to mass email 100s of people, but maybe AI could speed parts of it up?

I already asked Claude to build a list of businesses that would be a good fit. Now I have 60 to email.

I was thinking Claude could help me personalise the emails a bit, such as finding something from their website or socials to include to make them feel a bit more personable. Like, "I see you've launched a new feature," or "I see you haven't posted on your blog since last year," or something.

Anyone got any tips on making the cold outreach more efficient?

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