7d • 🥇WINS + RESULTS
BikeWomenBike Visual Translation
My positioning: "I help and inspire everyday women to feel the joy, freedom and confidence of riding their bike."
My visual translation: violet & honey gold - historic colors of the women's rights movement. Teal and Rose for accents. Typography -- timeless -- playfair for headlines and cleaner nunito for font type. Photography style -- lifestyle and environment; overall vibe: fun, joy, confidence- I want to be part of this!
#visualpositioning
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BikeWomenBike Visual Translation
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