🏎Get ready, Today I'm answering specific topic questions from the community discussions!

[State of AEO Call Recording] [State of AEO Slide Deck] [The AEO Semantic Entity Guide] The digital landscape is constantly evolving, and for businesses to thrive, we must anticipate the next wave. Julian's latest session at the State of AEO call reinforced a critical truth: the game has shifted. Optimizing for the first page of Google is no longer enough. In the era of AI, we are running an influence campaign. Unlike traditional search, which ranks a few individual pages, AI has the capacity to pull from hundreds of different sources simultaneously to form an opinion about your brand. Our mission? To understand how AI synthesizes this massive ecosystem of data so we can engineer our businesses to be the undeniably recommended solution. 1. 🔍 The "Answer Budget": How AI Discovers and Validates Brands Think of AI as a highly efficient, yet energy-conscious human researcher. It doesn't blindly go to a brand's website first to see if they are the best; instead, it follows a logical "Answer Budget" workflow: - Phase 1 - Discovery (The Blogosphere): AI first consults industry-relevant blogs, review sites, and deep-dive content to gather a broad sample of brands that provide the solution to a user's problem. - Phase 2 - Validation (The Community): Next, AI turns to second-order websites to qualify those brands. It scans Reddit, community forums, social media, and directories to check public consensus, positive reviews, and real-world reputation. - Phase 3 - Fetching (The Brand Site): Only after AI has made up its mind about recommending your brand does it finally go directly to your website to pull specific product details, pricing, and features. 2. 📱 The Modern SERP & The Future of Discovery

Premium/VIP members: I wont be able to make it to today's coaching call, but I want to be able to answer your project related questions or if you have any ideas that you'd want to share my DM's are open to answer. To all community: I'd love to know if you got one topic that you want to discuss on Thursday state of AEO call!, let me know if theres anything specific that you want to dive deep. An interesting Interview: This is an Sparktoro podcast with Mike King talking about the different details of AI optimizations and how they differ from traditional SEO, I like the focus on technicals and information retrieval, source: https://youtu.be/TOjda22Zatw?si=Mo0Xz1MlqL3dDH7q

Join Us tomorrow on our Thursday call of the State of AEO! We will be addressing the elephant in the room: ...are we really using AI? Link In the community calendar: Call Timezones: - Eastern Daylight Time (EDT): 1:00 PM (e.g., New York, NY) - Central Daylight Time (CDT): 12:00 PM (e.g., Chicago, IL) - Mountain Daylight Time (MDT): 11:00 AM (e.g., Denver, CO) - Pacific Daylight Time (PDT): 10:00 AM (e.g., Los Angeles, CA)

Hey AEO Community! - 🎥 Here you'll find the latest "State Of AEO" call recordings. - ❓Also you'll be able to ask questions in advance! (Specially useful for people that cannot make it to the call!) So every week make sure to: 1️⃣ Check out the latest "State of AEO" call recording. 2️⃣ Send Us your questions to the next Call!