(Thanksgiving Week • Black Friday • Clark Griswold Energy Activated) What’s up, champions — Herschy here. I just finished an 11-minute impromptu Zoom, and what was supposed to be a simple “kick off Thanksgiving week” video turned into something way bigger than I expected. Before tomorrow’s announcement drops, I want you to hear this straight from me — because what’s coming next week is going to shift your entire agency trajectory if you’re paying attention. Let me give you the real, behind-the-scenes pulse of what just happened… Most of you are out here trying to juggle 14 tools, 19 tabs, and 6 half-built offers — hoping one of them magically clicks. And if you’re honest, half the time you’re building an agency in the dark, guessing how all these pieces are actually supposed to fit together. Review Snapshot… GBP Scanner… HighLevel… Reviewly… Boomerangs… Sales decks… Fulfillment… Onboarding… AI workflows… No order. No clarity. And that’s not your fault — no one has ever lined it up for you in a clean, chronological way that makes sense. That’s why next week exists. On today’s call, I hit a point that stung even for me: I can’t keep giving one-on-one time to everyone forever. You’ve seen it. Some of you have booked calls with me, gotten insane value, and walked away saying it changed your whole direction. But I realized something today: It’s time to stop trying to help one person at a time… …and start equipping the entire community at the same time. Because every single person in this group deserves to finally see the full picture. So next week, I’m hosting something I’ve been wanting to do for YEARS: The Agency Starter Kit LIVE. (ASK LIVE.) Hours with me. Over-the-shoulder walkthroughs. No tech overwhelm. No randomness. No missing pieces. Just the real order of how a modern AI-powered agency is built: Setup → Systems → Sales → Support 4 phases. Start to finish. Clean. Clear. Repeatable. And yes — I’m pulling back the curtain on exactly how I went from zero → six figures → $250K agency → SaaS → scalable MRR.

Hey everyone, Herschy here 👋 This weekend we’re kicking off something really special — and it just so happens to land perfectly with NFL kickoff weekend. 🏈 I’m excited to announce the launch of the Wingman VIP Pass — your exclusive insider pass that puts you closer than ever to everything I’m working on. Be sure to download and get your FREE ACCESS Now while you can. Here’s what the Wingman Pass gives you: - 📲 Mobile access — install it directly on your iPhone or Android device. - 🔔 Instant notifications — get early alerts, updates, and special discount codes. - 🔑 Insider access — see behind the scenes of my business, get beta invites, and exclusive content I’ll only share with pass holders. - 🎁 Member-only perks — deals, discounts, and traffic strategies not available to the public (or even the Skool group). This fall (Q4), I’ll be pushing hard with new strategies to drive more traffic, eyeballs, and clients. If you’re on the Wingman Pass, you’ll be the first to know and the first to act. 👉 ACTION STEPS: 1. Go here right now to download your VIP Pass and add it to your phone: JeffHerschy.com/wingman ( Edit ) Comment DONE! when installed - Thanks @Jeff Thompkins and @Monica Mutemwa for the idea :) ) STEP 2 - > Subscribe to my YouTube channel: JeffHerschy.com/YouTube This is the kickoff, and updates start rolling out next week. Don’t miss it. Let’s crush Q4 together. 🚀 – Herschy

EDIT - Listen to the second video - The AI Spotlight works. This is from a real world demo call. Early Bird - "Anti-Labor" Day Special is Live - https://jeffherschy.com/spotlight Original Post Below :) Last night I couldn’t sleep. My brain was racing a million miles an hour because I finally cracked a problem I’ve been wrestling with for months. By 11pm I was up, scribbling notes, writing outreach copy, and even buying a new domain. By 1:45am, I had the bones of a brand-new system that changes the game for agencies and local businesses. I’m calling it AI Spotlight — built around AI SEO (what business owners call it) and Generative Engine Optimization (GEO) (what it actually is). Here’s the big shift: ✅ SEO = rankings in Google. ✅ GEO = visibility in ChatGPT, Gemini, Perplexity, Copilot, Siri, etc. SEO gets you found.GEO gets you featured. And I’ve finally found a way to deliver GEO as a hands-off, done-for-you service that takes 10 minutes to set up, and then runs automatically. 👉 I already have clients paying $250–$500/month for this. 👉 It comes with 30-day guaranteed results (AI referrals in analytics, or money back). 👉 I’ve paired it with a back-end monitoring system so you don’t need to mess with Google Search Console. This is a core + trend combo: reviews & reputation (core) + AI SEO/GEO (trend). It’s the perfect foot-in-the-door that makes business owners perk up, because they’ve heard about AI SEO but have no idea how it works. I’m putting everything together under the AI Spotlight brand and will be teaching it this Labor Day weekend as my “Anti-Labor Day” project. Want in? If you want access to this system — the same one I’m now offering in my own agency — type SPOTLIGHT down below. I’ll give you: - The setup process (10 minutes start to finish) - The fulfillment tools (done-for-you) - The monitoring/reporting system (no more guessing) - The exact cold outreach I wrote at midnight last night

Over the last few weeks, something’s clicked for me. It’s not a new ad strategy… not a fancy funnel… not some hidden SEO trick. Check It Out Here - https://jeffherschy.com/aibrand It’s a simple, overlooked offer that almost every business needs fixed — and it’s hiding in plain sight on their own website. I didn’t even see it until one of my biggest clients came to me and said: “Jeff, I’ve GOT to fix this — it’s killing our credibility.” We fixed it in under a week. They instantly looked more trustworthy, positioned as the authority in their market… and then signed a much bigger contract with me. The best part? - 90% of businesses are getting this wrong - You can spot it in 60 seconds - It requires zero tech, ads, or funnels to sell - AI does 80% of the delivery for you I’ve brought in @Dorien Morin — who’s been running my social media for 2 years and is already paid to implement this — to help me teach it. We’re calling it the AI Branding Blueprint, and we’re going to show you: - How to identify the gap in minutes - How to pitch it in 2 sentences + a question - How to deliver a professional makeover FAST (without being a designer) - How to turn a $500 quick win into a $2K–$5K retainer We’re compiling the full course this week once the over the shoulders are posted. The main course is ready to ship now!! So......For the first 24 hours, I’ll open early access at a discounted rate to anyone who wants to grab a “Fast Client Win” this month. Doors Open Tomorrow For Our EARLY BIRDS ONLY! Here’s the deal: Comment " FastWin " below if you want the early access link before everyone else. This is a 7-day system you can use for cold outreach, networking, or even while traveling — and it’s the easiest yes you’ll get from a client this year.