Yesterday we had an incredible training… You can watch it here. https://youtu.be/XGJwojYvJuI?si=JjjC-MstrkZrjImM

(And why I’m finally showing you the fix) Let’s start by ditching the stuff you always hear about: • “Pick a niche.” • “Create an irresistible offer.” • “Learn how to sell.” Yeah, yeah. Those matter. But it’s what everyone says. As an agency owner, even when I was doing all this right… … nothing used to frustrate me more than this: Putting in a full month of work. Landing clients. Doing everything “right.” And then looking at my paycheck… …only to realize it was NOWHERE close to what I thought I’d make. The money went everywhere else. I was the last one to get paid. I was working like a dog… And getting paid like a monk! It felt like I was running in place. So… Here’s some stuff I figured out along the way. 1. Your Prices Are Too Low Despite what the “SaaSpreneurs” tell you, you don’t have to charge like a monk. When you charge too little, you get hit twice: Hit #1: You don’t bring in enough revenue to ever feel profitable. Hit #2: Cheap buyers don’t value what they buy… so they churn faster. Low price → low respect → low retention → low profit. The irony! You think you’ll make more… You’ll have to do less… But there you are sucking on a big… fat… juicy fart. Broke as a joke. Get your price point starting at $997/mo, that’s a good start. 2. Your “Product” Is Way Too Complex You’ve “fiddled” your product into oblivion. Instead of delivering one clear outcome your clients actually want, you’ve built a monster: • Too many features • Too many steps • Too many automations • Too many moving parts It’s the HighLevel problem: 600+ features when the client only needs 2. You know how you feel when you login and you see all that crap everywhere? It feels… yucky. Clients aren’t selling it… They’re using it! And paying you for the pleasure! Most churn starts the second you show them your brain child. Complexity kills excitement. Complexity kills retention. Complexity kills margins. Focus… Simplicity… These creates profit. 3. You Don’t Have a Sales Acquisition System