PMAX: max conversions & TCPA
Hello everyone, quick question on testing TCPA for a pmax campaign. We've been running lead gen using pmax on max conversions and it has been doing very well for us. We'd like to experiment with TCPA and are open to a split test. Do you have any recommendations on the best way to split test this? We were thinking of these two options. 1) Duplicate the campaign and change the new campaign's bid to tcpa, while keeping them both running. 2) Change the current pmax to TCPA. Looking forward to your thoughts. Thanks.