About "a lot of thinking" to write an email
A DEH subscriber (not sure he wants me sharing his name), writes in over email: === I'm signed up for the DEH, but sometimes I'm just sort of a bit lost because the questions are a little bit deep and require a lot of thinking when I receive it. Maybe this is unwanted feedback but is it just me or do I have to think about the question a long time before i answer it. hahah === I followed up and asked which prompts had him thinking for a long time. He wrote: === Alright never mind, it's only one lol. What reader question about my background can I answer today? --> this one for example took me a while to answer. But I would say I'm super like focussed on writing these emails and tying it to my offers, which I find hard to do haha. === So I'd say a few different things going on here: 1. If you do have reader questions, then it's a matter of having a quick way of getting at those questions. I personally use gmail tags. Whenever a reader replies with something that I imagine I could use in an email, I tag it with bej-email-fodder. Then later, when I'm looking to answer a reader question, I can cycle through those tagged emails quickly and find one that fits. 2. If you try to pull stuff out of your head, this is where the "a lot of of time thinking" and struggling happens. One fix for this is some kind of notetaking or journaling system (point 1 above). Another fix for this is the "10 ideas" practice. In my experience, it's much easier to come up with 10 ideas, without judging them for quality, than it is to come up with one "good" idea. The thing is, among those 10 ideas, there are sure to be 2 or 3 or more that are good, and often much better than what you would come up with by trying to come up with one good idea. 3. If you don't have any reader questions, then no amount of thinking or notetaking will help. In that case, the fix is to answer a question that wasn't asked of you directly. It can be a question you saw somebody else answering in a different newsletter... or in some online forum... or on the Dr. Phil show.