I published a new video breaking down my 5-step Amazon KDP Ads strategy for promoting a book with a $500 budget. For most books, spending $500 wisely on ads is enough to increase sales, collect meaningful data for optimization and scaling, and identify potential bottlenecks holding the book back. The amount of data you gather depends on the cost per click (CPC) in your niche. What are your average CPC levels?

As you probably know, I published the book I have been working on for the last few months this week. For me, primarily, it is not a book for earning royalties, but a guide to a part of the new economy emerging right before our eyes. In some way, it's a trial balloon to test whether there is a space for such a type of book on the market. As you can imagine, I would be happy to get feedback from the target audience, and luckily enough, the target audience is you. If you want to give your input and you have Amazon Prime for free delivery, I would be more than happy to cover the cost of the book via PayPal. Shoot me a message if you're down to it. Why don't I just publish the link? It's for the next few weeks. Today, I want to get private feedback to understand whether it was worth it.

So - Apart from Nano Banana, and ChatGPT, what are your other favorite tools for illustrations?

Yesterday was an interesting day: @Matt Radkiewicz and @Barry Georgiou published videos on how to structure Amazon Ads campaigns. Matt and Barry are accomplished publishers, and clearly, we can extract a lot of value from both videos. But on the surface, they seem to contradict each other in some areas. For example, using an auto campaign at the start. I would like to give my perspective on the topic, and we could continue in the comments. Barry provided a clear, simple structure: Phase 1, Phase 2, and Phase 3, with exact goals for each phase. And it's great if we assume the promoted book is great, the niche has potential, and the promotion timeline is infinite. Matt, on the other hand, provided the structure for a publisher that cannot make a long-term commitment to the book yet due to insufficient data. His $500 campaign provides a framework for gathering initial data to determine whether the promotion should continue. As for me, Matt and Barry described frameworks for completely different scenarios, and we should not compare them; rather, we should consider them for different use cases. What is your opinion on the topic? @Robert Enochs does it make sense for you?

Not much but acos is manageable now and im getting the sales i wasnt getting before even with guru keywords.